Skills & Competencies for Market Research Analyst IV

Market Research Analyst IV job profile

Book a Demo and Receive a Sample Job Profile

JOB SUMMARY for Market Research Analyst IV

Collects and analyzes data to evaluate existing and potential product/service markets.

JOB RESPONSIBILITIES for Market Research Analyst IV

Identifies and monitors competitors and researches market conditions or changes in the industry that may affect sales.

Market Research Analyst IV SALARY RANGE

BASE 50%
$131,863
TOTAL 50%
$144,056
Job Level
P04
Job Code
SM15000231
Education/Degree
Bachelor's Degree
Reports To
Manager

Market Research Analyst IV Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Market Research Analyst IV skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
BOOK A DEMO

10 general skills or competencies (Job family competencies) for Market Research Analyst IV

1 Job Family Competencies – Data Analytics
Proficiency Level -4
Skill definition-Applying techniques and processes in examining and evaluating raw data to derive conclusions to support business decision-making.
Level 1 Behaviors
(General Familiarity)
Explains how to interpret data analytics and metrics to drive better business decision-making.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Identifies opportunities for data analytics process improvement and automation.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Provides and leverages data analytics solutions to mitigate business risk and handle setbacks.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Oversees data analytics team members to ensure data collection and management meet requirements.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Establishes performance metrics focused on Data Analytics to track optimization opportunities.
See 4 More Skill Behaviors
2 Job Family Competencies – A/B Testing
Proficiency Level -3
Skill definition-Designing and implementing A/B testing to track visitors’ preferences to determine which one performs better by comparing two versions of a single variable.
Level 1 Behaviors
(General Familiarity)
Follows A/B testing procedures for marketing campaigns.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Participates in conducting keyword research for on-page optimization.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Utilizes qualitative and quantitative methods and tools in gathering and analyzing data.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Leverages A/B testing approaches and roadmaps to enhance campaign efficacy and conversion.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Establishes an A/B testing program designed to drive incremental enhancements on campaign content.
See 4 More Skill Behaviors
3 Market Research Analyst IV - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Market Research Analyst IV
Proficiency Level - 4
5 Competency for - Market Research Analyst IV
Proficiency Level - 5

8 soft skills or competencies (core competencies) for Market Research Analyst IV

1 Core Competencies – Products And Services
Proficiency Level -4
Skill definition-Knowledge of the full array of our organization's products and services including those that are created for internal customers; insight into the differentiating factors that distinguish them from those of competitors.
Level 1 Behaviors
(General Familiarity)
Discusses the primary markets for the P/S.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Summarizes the features, specifications, or functions of any given P/S.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Explores target customers to sell and deliver products and services.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Instructs others to explain the key factors that differentiate the products from those of the competitors.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Initiates an evaluation of the past, evolution, and future plans of the product or service line.
See 4 More Skill Behaviors
2 Core Competencies – Innovation
Proficiency Level -4
Skill definition-The ability and process of implementing new ideas and initiatives to improve organizational performance.
Level 1 Behaviors
(General Familiarity)
Explains our key business strategies and priorities.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Reports and communicates market and competitor status regularly to the management team.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Evaluates supply chain efficiency with an eye toward improving shortcomings.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Optimizes business processes based on deep insight into various business unit functions.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Designs and implements feedback loops to identify and promptly address business problems.
See 4 More Skill Behaviors
3 Market Research Analyst IV - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Market Research Analyst IV
Proficiency Level - 4
5 Competency for - Market Research Analyst IV
Proficiency Level - 5

Summary of Market Research Analyst IV skills and competencies

There are 0 hard skills for Market Research Analyst IV.
10 general skills for Market Research Analyst IV, Data Analytics, A/B Testing, Competitive Environment, etc.
8 soft skills for Market Research Analyst IV, Products And Services, Innovation, Attention to Detail, etc.
While the list totals 18 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Market Research Analyst IV, he or she needs to be skilled in Products And Services, be skilled in Innovation, and be skilled in Attention to Detail.

It's Easy to Get Started

Get the precision you need to assess, hire, and develop top talent with skills and competencies – see how with a personalized demo.